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Last Updated
03/31/2019
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Detailed entries for one subject from the INDEX TO HOW TO DO IT INFORMATION. |
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ART BUSINESS sa ART EXHIBITION sa ARTS & CRAFTS BUSINESS xx ART xx ARTS & CRAFTS BUSINESS xx BUSINESS Opportunities for freelance artists in the collectibles market. General information on licensing agreements for dolls, figurative art, plates and Christmas ornaments. Summarizes six firms producing for the collectibles market, their needs, terms and information on submissions. What a professional representative can do for an artist, how to attract their interest and tips on establishing a trial relationship. How to increase sales of art work by holding an open house. Tips on assembling and showing an art portfolio. Suggestions on starting a co-op gallery. Negotiating syndication contracts. Suggestions for artists on length of contract, performance standards, licensing and merchandising, percentage splits and development money. Tips for American artists on how to sell art work in Canadian galleries. Advertising suggestions for a beginning professional artist with a limited budget. Tips for an artist on creating a functional resume. Tips on preparing follow-up mailings to refresh a gallery director's memory about a previous mailing of slides showing artwork. How to plan the design and production of a business card for an artist. Tip on a file card system for keeping track of the location of paintings. How to get free publicity and make it work for you. Advice on how and where to find a first job in art. How to make the most of local alterative markets for artworks. A guide to advertising in talent directories. Includes tips on picking a directory and considering what an ad should do. List of national and regional directories furnished. Suggestions on how a computer can take the drudgery out of the business side of art. Tips on five areas for using them. Tips on self-promotions for artists. Promoting graphic art through direct-mail promotional flyers. Suggestions for freelance artists in dealing with delinquent clients. Answers to basic questions on the business of freelancing and tips on how to determine if you have the "right stuff" to freelance. The pros and cons of working with a painting partner. How focusing on one discernible style in one primary medium can contribute to commercial success as an artist. Offers suggestions to help in making decisions about priorities, preferences and strengths. A gallery director and artist offers suggestions on the artist-gallery relationship. How to enlarge the market for artwork through art consultants. Painting on commission. Tips on planning, style of painting, communication, price and payment terms. Mural art. Tips on how to find mural commissions and on pricing. How to edit and update a resume to achieve maximum impact. Tips on finding your market niche in art. Insurance for the artist. Part 1. How to insure your studio and artworks in your possession, plus a look at special liability issues for artists. Tips on negotiating a gallery/artist consignment contract. Insurance for the artist. Part 2. How to cover works in transit and on display. Answers to questions about working through an art consultant for sales. Includes a checklist of items that should be covered in a contract. A guide to finding the right dealer to market and show an artist's work. Cover letters. Why you need them and how to write them when trying to market your artwork. Advice to artists on negotiating reproduction rights. Preparing an art portfolio. A guide to editing a portfolio prior to each in-person review. Developing a marketing plan for selling art in a tough economy. How to enter the art reproduction market, either by self-publishing or through gallery sponsorship. A guide to common art markets and tips on finding the right sources for selling your art. Freelancing and taxes. What an artist needs to know on sales and income taxes. Be a wise marketing investor. How to determine the time, energy and money needed to sell your artwork. Creative negotiating. Ten simple practices that improve contract negotiating skills. An explanation of art-market terminology and procedures. Beating the recession. Proven ways to identify and reach new art markets during economic recessions. Pricing fine art. How to value your artwork, for yourself and for collectors. Keeping your hand in. A guide to art-related jobs for broadening your background as an artist. When they just say "No." Five successful freelance artists describe how thy handle the challenge of rejection. The ABCs of licensing. Advice for artists on how licensing works and how to get a fair deal. Making your bottom line. How to keep the recession at bay and maintain your art sales. Sorting out work-for-hire. Advice on copyright and contracts. Cost-cutting promotions. Creative ways to save money while selling your artwork. Everything artists need to know about collecting and paying sales tax. Surviving criticism. Ways to look at the source, some constructive reactions and how to use it as a tool to grow and improve. Drawing on the earth. Where and how to sell artwork with an environmental focus. Put your art on stage. Where and how to get assignments in the performing arts market. Painting and selling in public. How to turn a sidewalk into a storefront for your art. Cash in on licensing. How to get your art images on everyday products. Art as hobby. Art as career. How to decide if and when a pastime should become a career. How to sell artworks into the corporate art collection market. How to organize and store artists' reference materials. Getting reliable representation. Three approaches to finding a reputable art dealer. Where and how to sell your art. Ten factors to weigh when looking for a gallery. Advice on creative ways to sell art outside the mainstream galleries. Suggests such avenues as an artist's own gallery, convention sales, alternative galleries, art shows, and exhibiting in commercial outlets such as banks and restaurants. Ten tips for taking charge of your art career. Answers to questions on copyright, model releases and dealing with galleries. A summary of specific steps that will show the Internal Revenue Service that you are pursuing art as a business. Basic business forms for artists. Part 1. Samples of a bill of sale, agreement of original transfer of artwork, and artwork commission agreement. Three artists describe how to set up filing systems for an art-related business. Basic business forms for artists. Part 2. Use of a consignment agreement when working with galleries. How to protect art work on consignment in a gallery by establishing yourself as a secured creditor. Twenty tips for making money as an artist in your own hometown. Legal expert in art law and intellectual property issues answers questions on copyrights, tax deductions and art damaged in transport. Advice from a master artist on competitions, galleries and becoming a success in the art world. Year-end tax tips for artists. Guidelines on presenting your art and yourself to a prospective client. How to parlay experience as an artist into a lucrative art career. Advice from successful owners on what it takes to open an art gallery. How to secure representation in a reputable art gallery. Procedures for starting and maintaining a cooperative art gallery. How to improve chances for art sales by exhibiting at places where "impulse buys" are likely. How to write an artist's statement to explain the purpose of your art to buyers, colleagues or the public. Ten rules of art marketing. How to avoid the most common turn offs to galleries and artist representatives. Art samples made easy. Advice on preparing and labeling art samples (slides, photos, color reproductions, etc.). Includes tips on matching the type of sample to a prospective client. Federal income tax filing tips for both hobby and professional artists. Six strategies to increase exposure and sales of your artwork. Advice from a professional on pricing strategies for artwork. Keeping your art prints legal. A state-by-state guide to fine-art print disclosure laws and advice on complying with them. An artist's guide to writing a resume. Using trademarks in artwork. How to tell the difference between artistic license and infringement. Advice on selecting and getting the attention of an art gallery. Negotiating successful art commissions. Tips on defining the assignment, computing costs, putting the agreement in writing, and resolving problems. Includes a sample contract. How to sell your artworks in a face-to-face setting. Writing an artist's statement that will promote art sales. How to describe the media, technique, style, composition, subject and vision of an artwork. Jump-start your career with art fairs. Advice for emerging artists on using the fairs to sell art and build better name recognition. Painting your town for profit. Advice on building a reputation as a "neighborhood artist". Shifting into high gear. How an art association can help advance an art career. Licensed to sell. A discussion of 14 key issues that must be worked out between artist and licensee. Going for the gallery. Tips for successful relationships with art galleries. Forming a winning art team. Advice on hiring an adviser and an agent. Insuring your art. Tips for protecting your investment in and out of the studio with these insurance options. Includes tips on ways to trim costs. International sales success. Marketing strategies used by one artist and seven tips for boosting sales anywhere. The key to co-op success. How to merge artistic and business talents in a co-operative gallery. News-making releases. Ten tips to writing a news release that gets you and your artwork noticed. Starting your own art group. Tips on organizing a group of artists for working on art and marketing skills. Tapping the illustration market. Tips on developing the skills for success as an illustrator. More than a signature. How to protect your name and control how your art is sold. How to assemble a portfolio of artwork to present to gallery owners. Includes advice on creating a cover letter and artist's resume as well as the visuals (slides or transparencies). Charting a career course. How to create a written plan for identifying and pursuing artistic goals. Advice for artists on steps to take to prevent an audit of a tax return. A list of some criteria the government uses to determine the validity of business deductions. How determination and flexibility can lead to fruitful gallery representation. A 15-point checklist that is a guide to getting started in a career as a professional artist. Regaining access to your art. A summary of an artist's rights of access to previously sold works of art. Show and sell from your studio. Ten tips to opening your art studio to year-round sales. Capturing the eye of the critic. How to give a career a boost by getting an art critic's review. Targeting your market. Simple guidelines for assessing art buyers and learning how to reach them. Barterer beware. What you should know about taxes and the law before you trade your art. Getting your art into galleries. An art consultant reveals four ways to impress gallery owners. Covering all the bases. Five ways to keep your art in the public eye. The art of pricing. How to take the guesswork out of placing a price tag on your art. Get on board with limited-edition prints. Ten tips for growing the business. Blaze a paper trail. Four documents to better keep track of your art and your business efforts. Fifteen ways to use the Internet to find inspiration, discover new products and techniques, and market your product. Fifteen tips for getting started in selling your art. How to make money on self-published prints. The advantages and disadvantages of serigraph, lithograph and digital reproductions. A five-step plan for creating an artist's biography for use as a sales tool. A guide to what artists should know about the law before putting their work on the Web. Painting the town. How to find commissions by painting pictures of businesses and homes in your own town. A step-by-step guide to researching financial assistance that is available from foundations, corporations and the government. Tips on writing sure-fire grant and fellowship proposals. Sales diplomacy. Tips for responding to the browsing and buying public at an art show. Breaking into the corporate art market. What it takes to sell art to hospitals, offices, hotels and restaurants. Off the beaten path. Issues to consider before exhibiting your art in a non-traditional space. An insider's guide to choosing a Web site to promote your art. The price is right. How to get customers to pay your price and when it's OK to discount your art. Estate planning for artists. An expert's guide to getting your business affairs in order. Two ways to sell a stockpile of artwork projects. Tips on selling at a home party, home show or boutique. Includes advice on pricing, displaying the work, and timing the sale. Tips on how to estimate the cost of painting a mural. Earn extra money as a holiday artist. Paint Christmas decorations on store windows using water-based (powdered tempra) paints. | |||||||||
Copyright © by Norman Lathrop Enterprises. All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means (electronic, mechanical, print photocopying, recording or otherwise) without the prior expressed permission of Norman Lathrop Enterprises, except as permitted by law. |
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